Icebug Book - Inner Growth as a Team Sport

What happens when a workplace becomes a space for inner growth? At Icebug, a Swedish company with big ambitions, employees embarked on a shared two year journey of inner development. Through stories, cases and reflections, this book explores how sharing ones challenges, being curious with an open and learning mindset transformed not only their work but also their relationships and sense of purpose. It’s not a step-by-step manual or a promise of quick fixes – it’s an honest description of the process, challenges and different points of view, and about what happens when people come together to grow. From deeper conversations at the lunch table to stronger collaboration under pressure, Inner Growth as a Team Sport shows how personal and collective development can make a workplace more human. This journey was based on the Inner Development Goals (IDGs) – a framework for building skills like self-awareness, courage, empathy, and communication to tackle the complex challenges of our time. A must read for business leaders, changemakers and anyone interested in personal development and sustainable transformation.